The Groove team recently attended EXCEED, a conference lead by Clari for sales ops leaders. We participated in interactive learning sessions, networked with some of the best and brightest in the industry, and swapped ideas to try to solve some of the biggest challenges we all face. We kept hearing one common theme throughout the conference: It’s getting harder to stand out, and it’s nearly impossible to follow-up with every inbound lead. So what can a rep do?
It’s time to take a more strategic approach to sales, and we’ve been thinking about account-based selling (ABS) quite a bit here at Groove. Chris, our co-founder and CEO, put together some tips for getting started with ABS. This infographic sums up his advice, but be sure to check out the full post on the Clari blog!
Want to learn more about ABS? Our team is happy to chat — drop us a line.