Salesforce and Account Based Sales: Setting Yourself Up for Success

Salesforce and Account Based Sales: Setting Yourself Up for Success

Account based sales (ABS) is an approach that allows you to focus on specific target accounts and collaboratively execute your sales strategy. This is a team effort where sales leaders, marketing, SDRs and AEs carry out orchestrated sales activities.

This is the first in a series of posts where we’ll examine how you can use Salesforce to ABS-enable your sales team — and where the limitations of Salesforce are.

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The 5 Sales Trends That Will Define 2018

The 5 Sales Trends That Will Define 2018

The 2010s have seen a meteoric rise in the power of technology and analytics for your sales department, creating a clearer picture of just what's going on inside your prospect's mind, company, and heart. From streamlining workflows to highlighting the human touch that is your most unique sales value, here's a look at the top five trends that will drive — and define — sales in 2018.

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Close Out 2017 Strong: 4 Strategies to Conquer End-of-Year Sales Hurdles

Close Out 2017 Strong: 4 Strategies to Conquer End-of-Year Sales Hurdles

With the end of the year coming up fast, everybody gets a little frantic. Whether they're hustling to spend the last of their annual budget, fretting about the endless family visits and company dinners, or — in your case — working to meet sales goals despite an array of "out of the office" emails, it seems like there's never enough time. But if you follow these four strategies, you'll see that there is more than enough time to meet — and maybe even beat — your sales goals by the end of the year.

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Decoding Success for Your Sales Team

Decoding Success for Your Sales Team

Equipping your sales representatives with the best training, scripts, and contacts is a great way to get them started — but it's just that: a start. If you want your sales team to truly succeed, you must also give them the tools to keep evolving and fine-tuning their approaches, adapting what works for each client. The following four sales analytics give you the information to identify where your techniques succeed and where they can be improved, and to track how well those improvements work.

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What Does “All in One” Actually Mean?

What Does “All in One” Actually Mean?

Some sales tech only does one or two very specific things. That means your reps might have numerous tools to use throughout their day, resulting in extra time spent switching between applications, and extra logins to remember for reps. And it means extra vendors to manage, more data silos, and more training for sales ops. And managers are frustrated by the lack of visibility into sales activities since folks are working across many systems.

We built Groove to help entire sales organizations save time — including the time spent switching between tools and aggregating data from numerous silos. While Groove is packed with features that boost productivity, here are the main four that can help you eliminate having to work in several different places.

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Three Effective Ways Automation Can Transform the Way You Sell

Three Effective Ways Automation Can Transform the Way You Sell

A sales professional from the 1980s catapulted into a modern sales team would hardly know where to begin. Tools such as email, LinkedIn, Salesforce, and concepts like inbound marketing and software-as-a-service (SaaS) would seem like science-fiction to a salesperson used to relying heavily on the phone to conduct business. Yet the fundamentals of selling have remained unchanged; we’ve just gotten better and more innovative at doing it.

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The Most Wonderful Time of the Year: Dreamforce!

The Most Wonderful Time of the Year: Dreamforce!

I don’t know about you, but here at Groove, we’ve been looking forward to Dreamforce all year. We love meeting our customers face-to-face and making new friends with folks who might not know about us yet.

If you’re coming to San Francisco for Dreamforce, I hope you’ll get in touch! Our team would love to hear about your work and share what we’ve got in store for 2018. Swing by one (or both) of these events and say hello:

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Guide to Handling Common Sales Objections

Guide to Handling Common Sales Objections

Making sales pitches is never easy -- but if you can establish the right mindset right out of the gate, you'll be able to face the most common sales objections with poise and confidence.

For sales reps, getting into that mindset means doing the research to truly understand the prospect they're about to call or email, understanding their pain points, and feeling truly confident and certain that you have a solution that will solve that pain.

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Collaboration: When It Makes Sense for Sales Teams and How Groove Can Help

Collaboration: When It Makes Sense for Sales Teams and How Groove Can Help

As companies become more flat and office cultures become more open, collaboration is taking center stage in the workplace. That means coming together and sharing input more often. And that’s great! But in the sales world, how do you strike a balance between healthy competition and teamwork? And how do you avoid wasting one of your most valuable resources: time?

Let’s take a look at a few ways collaboration can help a modern sales team sharpen its skills and help reps crush their goals:

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Collaborating Across Sales Teams: How it Helps You Win

Collaborating Across Sales Teams: How it Helps You Win

Collaboration within sales teams benefits your brand as well as individual reps. Let’s take a deeper dive into some of the advantages you might enjoy:

Sales team collaboration provides a consistent message to your customers

Even high-performing, brand-driven salespeople will stray off-book every once in a while. By encouraging collaboration between departments and within your teams, you can be assured that your company’s mission and goals will always be first and foremost on their minds.

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4 Ways to Liven Up Your Demos

4 Ways to Liven Up Your Demos

Demos are such a critical part of the decision making process for your prospects, but too often, sales reps deliver a one-size-fits-all product tour. Let’s take a look at a few ways you and your team can create a better experience and hopefully close more deals.

Get to know your prospects.

Every business is different. Make sure you ask enough questions — and the right questions — to personalize your demo to their unique needs. How can your product fit into their established routines? What security or regulatory concerns do they have, and how can you address them? What pain points are they dealing with, and how does your product help?

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Fine-tune Your Sales with a Few Prospecting Tips, Tools & Techniques

Fine-tune Your Sales with a Few Prospecting Tips, Tools & Techniques

Turbo-boost your sales prospecting pipeline with these tips, tools and techniques.

Why are you prospecting?

You have to keep feeding the sales funnel. Prospecting is the essential, on-going process of gathering new leads who can be nurtured into your sales funnel and turned into long-term clients. Hubspot defines prospecting as ‘’"The process of searching for potential customers, clients, or buyers in order to develop new business." You should make prospecting feel like a habit that you get into, and utilize some tools to make it easy no matter where the leads are coming from.

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Feel a Sale Slipping Away? Find an Executive Sponsor to Kickstart the Deal

Feel a Sale Slipping Away? Find an Executive Sponsor to Kickstart the Deal

Someone else on your side when you’re trying to close a deal can work wonders.

Everyone who works in sales knows the feeling of watching a sale slip through their fingers. One minute you’re sure the deal is going your way, and the next minute the tides are shifting against you and you feel powerless to do anything about it. Of course, you’re not powerless, but you may need to try something different to regain your momentum.

Creating momentum and keeping a deal moving forward is a key skill that reps need when they’re working on a sale and trying to hit their targets.

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The Incredible Power of Automating Data Input with Salesforce

The Incredible Power of Automating Data Input with Salesforce

Linking your key work processes to Salesforce is a game-changer for a sales team.

Good, reliable data is the lifeblood of sales.

When you are able to combine your most useful data with a world class interface for managing it, then you have a distinct advantage over the competition, and a tool that can turbo-charge growth in any organization.

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Use Social Selling to Jumpstart Your Sales Process

Use Social Selling to Jumpstart Your Sales Process

Adopting a proactive social media approach makes a real difference to your customers and to your bottom line.

The modern sales professional faces a tricky conundrum in the digital economy.

On one hand, there are more tools than ever before that allow you to reach, understand, and interact with prospective customers. Yet, at the same time, consumers are overwhelmed with choice and have become slightly cynical and defensive about the sales process.

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